STEPS ON HOW TO BECOME A SUCCESSFUL DIGITAL MARKETER
Define your goals. Identify your target audience. Establish a budget for each digital channel. Strike a good balance between paid and free digital strategies. 1.…
What types of digital content should I create?
The kind of content you create depends on your audience’s needs at different stages in the buyer’s journey. You should start by creating buyer personas…
What does a digital marketer do?
Digital marketers are in charge of driving brand awareness and lead generation through all the digital channels — both free and paid — that are at a company’s disposal.…